Terms of service

FoundFirst produces the report and takes the call. When you order on this site, these terms are the agreement between you and us.

One Local Visibility Report on one business, covering eight areas: your Google Business Profile; the local map pack and your organic positions; the AI assistants and Google AI Overviews; your reviews next to your competitors'; your directories and citations; your website's technicals; the local authority signals that are publicly visible; and an analysis of the competitors who keep beating you.

The report ends in a prioritised action plan. Each improvement point states the problem, why it matters, the expected impact, how difficult it is, a realistic time estimate, the steps you can do yourself, and how to verify it worked. It also includes a section saying what the report could not see.

The report is produced by automated research, not written by hand: real, dated search-data and AI-assistant checks run against your business, with every claim validated against the saved raw output before delivery. We say that openly because it is the truth, and because the alternative — implying a human analyst spent days on it — would be a lie.

The service is delivered as a shareable web report plus a PDF. It is a diagnosis with an evidence trail and an hour of hands-on help, not a promise about the future.

Delivery is within 24–48 hours of the later of two moments: your payment clearing, and your firm's details reaching us through the intake form. The clock starts when both are in, not when the first one is.

If we cannot run the checks properly on your business — no Google Business Profile, an area so wide that “near me” means nothing, or no website — we tell you before you pay, or we stop and refund you before starting if we only discover it afterwards.

We are a new, small operation with one person taking the calls. That is a real constraint on how many reports can be produced in a week, and if a delay is possible we say so rather than letting the window pass silently.

The price is $749, one time, in US dollars, for the report plus the free one-hour call. There is no subscription, no retainer, no minimum term, and no charge that appears after the call. Paying is done through Stripe on a secure payment page.

• Report-only option ($349) — the report without the call. It is not advertised on the site; ask for it and we will offer it.
• Founding-client price ($499) — the first 5 clients per market can take the full package at this price instead of $749, in exchange for a testimonial or a short case study we may publish with their permission. This is a real limit, counted per market, and it is stated as a number rather than as a countdown clock. Once those places are taken, the price returns to $749 automatically.

A founding client is never obliged to say something they do not mean: a testimonial is published only with written permission, published as written, and can be withdrawn later. If they would rather not give one, we simply charge $749.

The price shown on this site is the price that applies to an order placed on the day you place it. If we change the price, the change appears on this site first; it never applies retroactively to an order already paid.

Our guarantee: if the report we deliver does not contain a concrete, actionable, step-by-step plan for the improvement points it found, you get your money back.

How to claim it: within 14 days of delivery, tell us which improvement point is missing clear step-by-step instructions. We get the first chance to fix it within 2 business days. If we cannot, we refund you in full.

What it does not cover: this guarantee is about the quality of the plan we write — not about results. We make no promise about rankings, leads, or revenue, and the guarantee does not depend on how well you carry out the steps. Those outcomes are outside our control and are excluded.

Cancellation and our mistakes: cancel before we have started and you get a full refund. If we are late or make errors in the report, we fix them; if we cannot, we refund you.

Claim it by e-mail, to the address in the Contact section at the end of this page: name the improvement point and say what is missing from its instructions.

We do not guarantee any ranking, position, traffic, call, enquiry or revenue outcome. Nobody can honestly promise that. Ranking depends on Google's systems, on your competitors and on things outside anyone's control. Be careful with anyone who tells you otherwise.

What we do commit to is the work itself, and this part is a promise:

• the checks are run on your business, using the queries named in the report, at the dates and locations stated in it;
• every claim in the report is validated against the saved raw output before delivery, and the raw output stays on file if you ever want to see it;
• every improvement point is tied to a concrete finding rather than to generic advice;
• the report states what it could not see, instead of hiding its blind spots.

AI assistant answers vary between runs, accounts, devices and locations, and Google does not show an AI Overview for every commercial search. The report records the exact prompt, the model and the date of each one. You get a dated snapshot with visible evidence, not a “stable AI ranking” that does not exist.

Your report comes with a booking link for one hour with a real person, at no extra cost. In that hour we take the highest-priority point from your action plan and do it with you live on a screen share. It is help, not a sales call: you are not asked to buy anything during it, and there is no second offer waiting at the end.

It is implementation help, not professional advice. We do not give legal, tax, accounting, medical or regulated advertising advice, and nothing said on the call or written in the report is legal advice on what your firm may or may not publish. Where a change could touch advertising or professional rules in your field, that is a question for your own compliance adviser — we will say so if we see it.

We do not take access to your website, Google account or analytics to run the call, and we do not manage your website, profile or campaigns afterwards.

• Carrying out every change in the report. The report says what to change and the call does the top item with you; the rest is yours or your web developer's.
• Anything recurring. This is one report, once: no monitoring, no monthly management, no retainer unless you later ask for a new report.
• Advertising, building websites, or running review-collection campaigns. Those are other jobs and we do not sell them.
• Any guarantee of rankings, traffic, calls or clients — see above.
• Access to, or changes in, your Google Business Profile, website or accounts. We work from what is publicly visible and we log in to nothing.

Be clear about what this is: our guarantee is about the plan we write, not about results — that is the action-plan guarantee above. Nothing here says “satisfaction guaranteed”, and a change of mind after seeing the findings is not a failure on our side. A report is research: once it has been run and delivered, the work exists whether or not you act on it.

On top of that guarantee, this is what we commit to, and it is a real commitment:

• If you believe we have not delivered what is described on this page and in the report itself, tell us within 14 days of delivery at foundfirst-2d92f6bd@ctomail.io and we will look into it properly, not deflect it.
• If we got something wrong — a check that was not run as described, a claim not supported by the saved data, a section that is missing — we correct the report, re-run the check, or both, at no charge.
• If the report is materially not what was described and cannot be put right, we refund it in full or in part. That is a judgement made honestly on what actually happened, and we will tell you our reasoning.
• If we never delivered a report that we were paid for, you get your money back. That is not a policy, it is the minimum.

Nothing in these terms removes or limits any right you have under applicable consumer or other law, and nothing here is intended to let us keep money for work we did not do.

• Give us accurate details about your firm, and send them promptly — the delivery window starts when they arrive.
• Be the business owner or authorised to order on the firm's behalf.
• Do not ask us to fabricate anything — reviews, ratings, credentials, awards or case results — and do not use the report to mislead anyone. We will decline that, and it would also breach the policies of the platforms your visibility depends on.
• Use the report lawfully, and keep in mind that any change you make may also have to satisfy the advertising or professional rules that apply to your practice area.

The report we produce for your firm is yours to use: read it, act on it, share it with your partners, staff and contractors. We keep the method behind it — the process, templates and check set — and we may use what we learn in general terms to improve how reports are produced.

We will not publish your name, your logo, your report or your results as a client testimonial without your written permission. Where we do publish a study with permission, you can withdraw that permission later and we will take it down.

We publish no report on any business without written permission. If an example report is published on this site, it is a demonstration that is clearly labelled as one and is never presented as a customer result.

We are a small business and these terms are written like one. To the extent the law allows, our total liability arising out of an order is limited to the amount you paid for that order, and we are not liable for indirect or consequential losses — lost profits, lost opportunities, or a change in search rankings caused by anyone else.

Nothing in this section excludes liability that cannot lawfully be excluded, such as liability for fraud or for anything else the law does not allow us to limit. Where the law gives you a stronger right than this section, the law wins.

You can cancel an order for a full refund at any time before we have started work on it, and if we have started but not delivered, we will refund what is fair for the work not yet done. Once the report has been delivered, our action-plan guarantee and the provisions in “If we have not delivered what is described” apply.

We may decline or cancel an order — with a full refund of anything already paid — if the checks cannot be run on the business, if the order asks us to fabricate something, or if we cannot take on the work in the promised window. We would tell you why.

These terms may change. The version that applies to your order is the one published here on the day you paid — a later revision does not apply retroactively. The version and date are shown at the top and bottom of this page.

These terms are governed by the laws of the State of Oregon, United States, and the state and federal courts located in Oregon have jurisdiction over any dispute — unless the law that applies to you gives you the right to bring a claim somewhere else or under different rules, in which case that right is unaffected.

Before anything formal: write to foundfirst-2d92f6bd@ctomail.io and tell us what is wrong. Most disagreements about a report are settled by us correcting the report.

Questions about these terms, an order, or a refund request: foundfirst-2d92f6bd@ctomail.io. By post, use the registered address at the top of this page. There is no phone line; e-mail reaches a person, and the same person takes the calls.